In my opinion

Wake Me Up Before You Slow, Slow

I never thought I’d find myself stealing a marketing idea from a government quango. But the FCA have a name for the information letters they send out to the soon-to-retire – they call them ‘Wake Up’ packs. The only problem is, by the time they are sent they should be renamed ‘Stable Door’ packs. The […]

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Are Electrics Our Friends?

I make no apology for bastardising the title of Gary Numan’s 1979 hit – it’s my revenge for the time he and his entourage kept me awake all night in an Ipswich hotel… But my topic is serious. At the risk of being bracketed with a certain occupant of the White House, I’ve always been […]

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Inspiring stories from our own back yard

For those of us born without the football gene, this is going to be a challenging month. You have to plan your movements carefully to avoid being swamped by the sport. I knew that going to the gym would be risky with all those giant screens, but thankfully that nice Mr Bannatyne has shelled out […]

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Department of Coffee and Social Affairs

Isn’t it weird how a sunny day changes the complexion of the world? OK, those of you reading this in Singapore, Hong Kong and Kuala Lumpur might shrug your shoulders as you rush from your air conditioned office to your air conditioned apartment. But, here in Blighty, sunny Sundays are about as common as humble […]

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National debt? Let me get my cheque book…

The Party Political Broadcast begins. The camera zooms in on a contrite Phillip Hammond, who tries and fails to look like a man in control of events. “This is not the usual broadcast you expect from your government. I am here on a special fund raising mission on behalf of UK PLC. You see, things […]

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Which profession fails 12 out of every 13 clients?

Imagine the headline. “Come to us and you have a 1 in 13 chance of success”. Wow, that should get the phones buzzing. Let’s try a different approach. How about “92.3% of our clients fail. But we’ll try really hard to get you into the 7.7%”. Whichever way you phrase it, there’s no escaping what […]

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